Recyclable plastic glasses for a cleaner fiesta
This year, as always, the Town Hall of Pamplona has been busy. One of the new additions to the fiesta is green, with a tattoo of a lion and a handrail as well as a red hand with the words: “Pamplona-Iruña” and “Pamplona free of sexist aggressions / Eraso sexistarik gabe, Iruña aske”. The hard recyclable plastic glasses, distributed by the Town Hall in the Campaign of Communication and Awareness, “Del otro vaso paso, aski dut batekin” has as its goal to reduce the negative impact of glasses thrown everywhere to helping the environment. 500,000 of these plastic ones have been distributed, organized by the Fundación Varazdin in 80 spaces.
Here is how it works: the client pays for his drink in one of the establishments participating in the campaign, leaving in deposit one euro in exchange for the new glass. It can be used as many times as the client wishes or change it for a clean one. At any time, the client can return the glass in any of these establishments and his euro is returned.
Jonathan Keretznus, a waiter at the participating bar, “Los Burgos de Iruña” in Navarrería, said that “People are responding very well. They even come precisely for the glasses and very few return them.” Most of those who did return their glasses, came carrying a column of them – “probably they went around looking for abandoned glasses to give back and earn some money. We tell them that it is one person, one glass for the euro.”
Adur Lafuente, president of the social club or Peña “La Jarana” has suggested that there be points of return of the glasses, organized by the Town Hall. “We do not want the money that comes from returning glasses. We would prefer that this money went to the Town Hall by way of these organized points. The color of the glass has also been criticized, “It’s a color that does not permit you to see what is in the glass – something more transparent would be better so you can see what you are being served.” On the other hand, Lafuente underlines the success of the idea of the glasses during these Sanfermines. “ People identify with the idea of recyclable glasses”
Iker Goldarazena agrees with him. Goldarazena is the coordinator of the “txoznas” or popular, outside bars near the Plaza de Recoletas or in the area of the Taconera Park called Herri Sanferminak. “This year, in my opinion the idea of reusable glasses is successful and began in Sanfermines of past years like those of Gora Iruña. “ We have not observed, as in other occasions, resistance on the part of clients. People agree with the campaign; they like it and agree with the ideas behind the campaign.
At the equator of the fiesta, it looks like the green glass is a success, and not only is used in bars that participate in the campaign, according to Gorka of the bar, “El Vallado” in the Town Hall plaza. “We take their glasses, rinse them off and serve them their drink.”
According to data of the Town Hall of Pamplona, during the first two days 350.000 of the 500.000 reusable glasses had been used with an average of three to five uses per glass – which means that more than 800.000 glasses thrown anywhere have been avoided. The amount of trash and broken glass is less with respect to last year – down seven % during the first days of the fiesta.
In addition to the green glasses, distributed in 80 spaces, there are also many with the image of Caravinagre. Some 900 have been distributed in “Kirolari”, the leisure space in the Media Luna for a public between 8 and 10 years old: 1,100 for the train of the Chupinazo and 600 for internal use of the Town Hall during fiestas – journalists or those who work during the fiesta.
Text and photos by Mikel Alzugaray
Translation by Lucinda Poole